
PORTFOLIO ESSENTIALS
BRAND & WEB
Get hired for what you do, and who you are.
The Gist
You're good at what you do.
You just can't articulate it.
Your work is strong, but your brand doesn't resonate with you, or the clients you actually want.
A great visual identity and portfolio gets you hired for your unique take, not the deliverables.
WHAT'S THE POINT
clarity on your through line requires perspective.
You can’t read the label from inside the bottle.
creatives need resonant brands.
Your work is shared with more confidence when you're proud of where it lives
good design makes things easier.
Refined and intentional structure that don’t stifle, but supports creativity and exploration.
THE PROCESS
PHASE 001/ COMPASS
Values & vision
Secret sauce
Offer suite review
Tone of voice
Define your people
Marketing channels
PHASE 002/ VISUAL IDENTITY
Creative direction
& associations
Wordmark + icon
Color selections
Type hierarchy
Photography direction
phase 003/ PORTFOLIO
POST PROJECT
Get started
Investment: $4.5k (USD)
Timeline: 4-6 weeks
see if we're a good fit:
BOOK AN INTRO CALL
READY TO DIVE IN?
INQUIRE
**One client taken per month, typically booking 2+ months ahead.
client hype
"I would say that you don't want to hire a graphic designer who is a yes man. As someone working in a creative field, it's so, so important to work with people who speak our language, meet us where we are, and build out a brand world that reflects what makes our work unique."
from Emma Myhre
"Anna's direction and execution of my portfolio site was incredible. She showcased a unique gift of taking my vision and turning it into something so much better. Whether it's fine-tuning your copy, adding the perfect touch of animation or simply, delivering a site that you're really, really proud of, I'd recommend Anna time and time again!"
from Jordi Gerking
"Anna completely understood what I was trying to accomplish and she was able to make recommendations to push me past my comfort zone in a way that worked wonders for my business."
from Kendall Berg







